Webinar: Monitor the 2020 Back-to-School Season with NPD
Presenter: Leen Nsouli – Executive Director and Industry Analyst, Office Supplies
Date: Tuesday, May 19 at 2 p.m.
Overview: All of our clients face historic challenges related to COVID-19. We are in a strong position to help you understand and address the office supplies business implications of this unprecedented situation and plan for the important back-to-school season. In this 30-minute webinar, we will explore the back-to-school spending trends that will matter most, assess the impact of COVID-19 to date, and more.
Webinar: Shifting Consumer Behavior During Covid-19: Part 2
Presenter: Joe Derochowski – Vice President, Industry Advisor, Home
Date: Wednesday, April 29th at 12pm CT
Overview: Much of the country has been under stay-at-home orders for several weeks. As consumers have settled into a living situation that blends work, school, exercise and social gatherings all under one roof, their purchasing behavior can begin to identify the evolving challenges and needs of adapting to this lifestyle. The NPD Group’s Joe Derochowski will present an update on recent consumer spending, focusing on the time frame during which many households were recognizing that they would be at home for weeks to come.
Consumption in the New Post-Outbreak Normal
Presenter: Darren Seifer – Industry Analyst, Food & Beverage Consumption
Date: Thursday, May 21 at 2:00 p.m. – 3:00 p.m. EST
Overview: The COVID-19 pandemic brought sudden and massive shifts in how we acquire, prepare, and prioritize foods and beverages. Many staples took an even brighter spotlight than before as well as items with staying power in our pantries. Will fresh foods fall out of favor and force a greater reliance on frozen and shelf stable items to cope with the times?
As part of NFRA’s webinar series, join Darren Seifer from The NPD Group for a conversation outlining consumption habits during the pandemic and behaviors that may stick as the country normalizes. We are pleased to partner with NFRA on this webinar series. Darren Seifer will be presenting COVID-19’s impact on the Food and Beverage industry.
This event is only open to NFRA membersLearn More
The Great TV Research Summit
Presentation Title: Consumer Behavior: Retaining Attention in the Rip-Roaring Decade of Streaming Video
Presenter: John Buffone, Executive Director, Industry Analyst, The NPD Group
Date: June 1, 2020, 4:25 – 5:00pm
Location: Westin | 10600 Westminster Blvd. | Westminster, CO
Description: Growing, and retaining, a streaming video audience has become the priority of the 2020s. We’ll explore what captures consumer’s attention in an environment with seemingly endless viewing options, taking a look at what fosters sign-up, maximizes viewer engagement and minimizes churn.
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